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what we do
We assist Medtech and Digital health companies to succeed on target markets in the Middle East
We have been involved in the launch of numerous businesses in the region and understand the challenges of balancing various considerations while prioritizing the development of a sustainable business model. We are able to successfully navigate these obstacles.
Successful business development strategies
Customer development – complex marketing analysis based on real customer data, product/market fit;

Packaging – unique selling proposition, marketing kit, fin & business models, online footprint, legal base;

Regulatory – requirements for specific products, regulatory road map, end-to-end maintaining;

IP management – strategy of protection and commercialization, patent and trade mark application.
Successfully bring a products and services to market, generate demands and ultimately drive revenue growth.
strategy 1
Go-to-market
Proof-of-concept – pre-sales, pilot implementation;

Sales – direct sales and distribution through partner’s network;

Partnerships – access to local holdings as a strategic partners.
Soft landing approach to test the market's receptivity to the product, gather feedback from early adopters, and make any necessary adjustments.
strategy 2
Market access
Ecosystem access – successful landing through accelerators and incubators program;

Fundraising – grants for Proof-of-concept and clinical trials, due diligence, valuation, mentoring in investment process;

Legal entity – supervision in selection of an optimal location relevant to the companies’ specifics. Organization structure.
A set of tactics and strategies for a soft landing for a company in the Middle East, and rapidly growing the business at a low cost.
strategy 3
Growth hacking
our contact
We can accomplish anything. Let's discuss your needs
Contact us to evaluate your business, understand your needs and requirements, and develop a tailored plan to enter the Middle East market.